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Cuddly Dudley
Cuddly Dudley is a ''lifesize'' (at 28.5 inch tall) shiny plush stuffed animal nostalgic cocker spaniel doll that was used as a subscription sales promotional item by the ''Chicago Tribune'' in the mid-1960s.〔Bergstron, Micheal. (December 25, 1996) ''Sarasota Herald-Tribune'' "Christmas magic reappears for cynic." Section: Local/State; Page 4B.〕 In addition, the animal took on a life of its own as a recurring character on Chicago children's TV for many years.〔
==Promotional gimmick==
Cuddly Dudley was an idea Jerry Glasspiegel came up with in the middle of the night when he was thinking of a good promotion idea for his customer, The ''Chicago Tribune''. Francis A. Schumacher, the then-home circulation supervisor for the ''Chicago Tribune'', helped start the Cuddly Dudley promotion program.〔 As part of the program, home subscribers received a stuffed dog for subscribing.〔Chicago tribune (May 8, 1992) ''Francis A. Schumacher.'' Section: Chicagoland; page 8.〕〔Mullery, Virginia. (December 20, 1992) Chicago Tribune ''Christmases past can still warn the soul.'' Section: Womannews; Page 6.〕 The idea was very similar to Disney or McDonald's, in that the hope was that the kids would pester the parents for the animal, effectively shilling for the paper. As part of the scheme a 1967 Sunday paper, the newspaper's largest issue of the week, included a cut and fold insert encouraging kids to "save" Dudley from the "runaway Christmas train."〔(Chicago Kid Shows )〕 Vintage dolls with the original box, which converts into Dudley's cardboard car, get up to $200 at auction.〔((Gallery of photos show both Dudley and the car) )〕
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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